Aunque es de Noche //
CLIENT: Universal Music Spain
DESIGN STUDIO: Pink Salt
PROJECT: ‘Aunque es de noche’ music video
MUSIC BY: Rosalía & Raül Refree
DIRECTED BY: Ignasi Monreal
PRODUCED BY: Pink Salt & Collateral Films
In collaboration with CANADA
EXCLUSIVE ON NOWNESS
The goal is to create a music video that captures the essence of the lyrics by merging real image with animation: using the night as a metaphor of the Unknown from which all emerges, the film is a celebration of death as part of life.
In ‘Aunque es de Noche’, Rosalía is performing a modern take on Enrique Monrente’s original song and using the lyrics from ‘Cantar del Alma’ written by Spanish poet San Juan de la Cruz which became popular through Monrente’s music. Enrique Monrente is one of the most innovative and prominent flamenco singers in Spanish history, and San Juan de la cruz one of the most influential poets from the Spanish Renaissance. From the start, it was clear how Rosalía felt connected to the place where the music video was filmed, and in particular to the chapel inside a cemetery, where the film ends and where the A Capella took place.
“The A Capella happened naturally and spontaneously in a moment where Rosalía was comfortable and in her element. She gifted the crew with a raw and unexpected performance and we felt it was essential to document it exactly as we saw it, pure and powerful.” Ignasi Monreal
ABOUT IGNASI MONREAL:
Born in Barcelona and currently based in London, Ignasi Monreal is a 27 year old multi disciplinary artist. He manifests his art in different ways, ranging from intricate and mesmerizing illustrations, creative direction, art direction music, and film.
In the past he has collaborated with brands such as Dior, Louis Vuitton, JW Anderson, Bally, Dunhill, Swarovski and has recently collaborated for the Gucci: SS18 campaign, gift giving campaign and guccigram developing over thousands of exclusive illustrations for the fashion house.
Within the music scene, Monreal has worked with FKA Twigs on the artists music video and merchandise, developed the album design for Christine & the Queens and most recently directed the music video of Spanish Flamenco artist Rosalía. In film, Monreal has had previous filming experience, in features like Rally Nippon 2014, 2015 & 2016, Rally Mille miglia 2016 and Scotsman Rally 2016.